All MBA students at Boston College are required to take three core data analytics courses in order to graduate from the program. In fact, data analytics coursework is a key component of the BC MBA curriculum: First, it trains students in hard skills, helping them gain basic knowledge of software like Tableau, and second, it provides students with broad, cross-functional perspectives, teaching them how to apply quantitative models to real-world management situations.
In the Q&A below, Dr. Pieter VanderWerf, associate professor of the practice in operations management at the Carroll School, and Jessica Poracky (MBA ’18), a management consultant at Gartner, talk about their experiences with data analytics at Boston College.
Dr. Pieter VanderWerf
Why does the BC MBA program require students to take data analytics courses to earn their MBA?
Analytics is quickly becoming embedded into every function
of business. It’s getting to the point that you encounter big data analytics no
matter what your job is. Our students are finding that they go to interviews
for positions with titles like “Market Specialist” or “Financial Manager” and
are asked about their exposure to mathematical modeling. We’ve committed to a
curriculum that would give all our MBAs a solid practical knowledge of all
major aspects of analytics so that they can work effectively with the
quantitative specialists as well as stand out among job candidates.
What are the most
valuable skills students come away with from the data analytics courses you
I think it’s understanding why the math and data management
are done as they are. It’s important to know the mechanics, but that only
allows you to work on problems you have seen before. It’s the manager that
understands the reasons behind the mechanics who can participate effectively in
new projects. It’s the manager that understands the methods who sees what the results
of a model mean for the actual running of the business and can serve as the
interpreter between the quantitative people and the businesspeople.
What do you enjoy
most about teaching these courses?
The students who approach me at the end of the semester and
say, “I never really thought I was much of a math person, but I get this
stuff.” And they do.
Jessica Poracky, MBA
How have the data analytics courses influenced your career path?
One of the reasons I decided to come to BC was to take advantage of the
data analytics component of the core curriculum, as I have always
planned to focus my MBA on business analytics. I have three years of
pre-MBA work experience in pharmaceutical advertising and knew that I
needed to strengthen my data and quantitative analysis skills to make a
pivot into consulting, my desired career path. The analytical thinking
and data software training we received in the core courses definitely
helped me make a successful career pivot [as a consultant at Gartner].
What has been your
favorite project from the data analytics courses you have taken?
I loved the Management Science class—an elective course. In this class, we designed sophisticated financial and optimization models to perform parameter analyses and gain insights into real business problems. Over the course of the semester, my approaches to designing a model, in terms of both model complexity and clarity, significantly improved. I was able to apply these new skills to my other classes at BC as well as to a fall internship with Partners HealthCare.
Why are these courses essential to a well-rounded business education?
These classes are essential because data is everywhere—we’ve
reached a point where companies rely on data to shape key business strategies
and decisions. Anyone looking to add significant value to their organization
should be able to think critically about data and practically articulate its